FemTech — Postnatal Recovery App
5K+
Downloads
A postnatal recovery and wellness app designed to help new mothers safely rebuild their core strength after pregnancy. The platform provides guided recovery workouts, daily routines, progress tracking, and wellness support in one structured experience. It helps mothers stay consistent with their recovery while following a gradual and manageable approach to postnatal fitness.
Product Details
- Industry:
- FemTech
- Region:
- USA
- Duration:
- 4 Years
- Year:
- 2022
Tech Stacks
- .NET
- React
- React Native
- SQL
Problem
After pregnancy, new mothers need a safe and structured way to rebuild strength, but finding appropriate postnatal exercises and maintaining consistency can be challenging. Many existing fitness solutions are designed for general workouts rather than the specific needs of postpartum recovery, making it difficult for users to know which exercises are suitable, how to progress, and how to maintain healthy routines alongside the demands of motherhood.
Our Solution
We developed a dedicated postnatal recovery platform that combines guided exercise programs, daily wellness activities, and progress tracking into a single experience. The solution provides structured routines and video guidance to help users follow their recovery journey step by step, while checklists and progress indicators encourage consistency and make their achievements easier to track. The overall experience is designed to make postnatal recovery more accessible, organized, and manageable for new mothers.
Developed Features
- Safe and progressive postnatal workout routines
- Easy-to-follow video exercise sessions
- Recovery progress and activity tracking
- Daily recovery and wellness checklists
- Mental wellness and healthy habit support
What This Engagement Produced
500 → 5K+ users
The programme moved off in-person sessions and onto the app, taking the mothers it reaches from a physical class roster to a digital user base an order of magnitude larger.
Verified client result
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